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Reviews don't matter one way or the other for a film with its target audience. They matter for The Town, not EASYA {nm}

Posted by: HarryWarden on Sep 13, 13:27 in response to xiayun's post The positives for EASYA is the market has been overloaded...

MTC tracking: EASYA - 25, NCDEV - 18, TOWN - 15, ALPOM - 8 xiayun Sep 13, 11:38

That's ridiculously good for EASY3. I must say I'm quite surprised, even though the reviews are good. {nm} Rolling_Thunder Sep 13, 12:09

*EASYA {nm} Rolling_Thunder Sep 13, 12:09

shocking # for easya imho (gluck's last film was maxfu: hilarious but a bomb b.o.-wise) but easya maybe like mean girls which opened to $24+ {nm} islander Sep 13, 12:10

Shocking was the first word that came into my head as well. shadowking Sep 13, 12:22

Think both EASYA and NCDEV are quite high... neither has anyone who can bring in that kind of business. {nm} secretstalker Sep 13, 13:05

Seems way too high for EASYA. Where's the marketing and what makes it different than other middling teen comedies? {nm} HarryWarden Sep 13, 12:22

uh, Emma Stone roxxx! Hello?! {nm} Apokalips Sep 13, 12:58

Meh, she's really nothing special. Can see why she appeals to girls though. {nm} HarryWarden Sep 13, 13:07

The positives for EASYA is the market has been overloaded with R-rated and male-oriented films lately, and it has good reviews xiayun Sep 13, 13:22

Reviews don't matter one way or the other for a film with its target audience. They matter for The Town, not EASYA HarryWarden Sep 13, 13:27

Disagree. Good reviews mean people OUTSIDE its target audience might see it. {nm} MiyazakiFan Sep 13, 14:22

I don't see many adults over 25 (or men) seeing it regardless of reviews, not with other choices. {nm} secretstalker Sep 13, 15:31

I'm a 21-year old heterosexual male and I've been looking forward to this for months sonic_death_monkey Sep 13, 17:03

Emma Stone = you'd think she was a man if you heard her talk. {nm} HarryWarden Sep 13, 23:07

I'd argue that reviews mattered with MEAN GIRLS, which is an excellent comparison by xiayun. They mean not only girls will see it, but those dsbman Sep 13, 14:27

Girls and moms aren't enough for a big hit since it's not the second coming of Sex and the City and men obviously matter as well. {nm} HarryWarden Sep 13, 16:08

You're refuting its ability to 25m by saying it's not the second coming of a movie that grossed 3X that opening weekend? Yeah... {nm} dsbman Sep 13, 19:02

You're the one that made it sound like you think every teen girl and her mom will see it HarryWarden Sep 13, 21:27

Mean Girls had Lohen in her Prime and Tina Fey PimpDaNation Sep 14, 02:02

The script actually worked as an R-Rated flick. Was bummed when I found out it was PG-13... but atleast I'm hearing good things. {nm} skamanfu Sep 13, 14:02

would Juno be a good example of a movie that skewed teen female, but went beyond that because of good reviews and buzz? {nm} tealfan Sep 13, 17:17

Juno did the business it did because of Oscar buzz and appeal to adults that EASYA won't have {nm} HarryWarden Sep 13, 18:09

I have a hard time seeing four openers doing that much combined business this time of year. {nm} leo21 Sep 13, 16:43

i agree, esp with [RESE4] slated to pick up another $10. somethings gotta give {nm} the_steveinator Sep 16, 11:45





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