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Yes, they will have to look at alternative content just b/c of the new windows. Lets wait until 2023 before digging their grave.

Posted by: Moviesnob on Jul 26, 13:57 in response to cake boss!'s post moviesnob et al: after BW, Space Jam, Snake Eyes,...

Q4 is a stronger lineup and I personally think 2022's lineup looks really great for theaters so I wouldn't be shocked if they got to $11b again. It's stocked. I'm very pessisimistic after 2022 due to shifting consumer behaivor. The 90 window was to protect the first 30 days in theaters. I think we're ok with 45 but anything shorter (17/30, day and date) you're cutting off your audience. The general audience was already decreasing pre-pandemic and if the general audience goes, its all over. It's possible we're already there, but to Antibody's point, content is king and the content is much better in 2022 so lets see how 2022 goes.Ā 

moviesnob et al: after BW, Space Jam, Snake Eyes, (presumably) Jungle Cruise all looking at sub-$200m domestic are we at the predicted cake boss! Jul 26, 12:25

What’s Free Guy expected to make? Jay_Beezy Jul 26, 12:31

There was an article on DL today about how everyone is burnt out on everything, especially looking at ANY screen TheWeekendWarrior Jul 26, 12:31

People wren't burnt out for AQPL2, FAST9 and BWDOW opening weekend. {nm} Antibody Jul 26, 13:05

It’s all about audiences’ favorite IPs and their quality. {nm} Jay_Beezy Jul 26, 13:13

Exactly, it's content content content. The trades publish these lazy anecdotes whenever box office slows down. {nm} Antibody Jul 26, 13:16

Sure, but when there's that big a drop from one week to the next.... TheWeekendWarrior Jul 26, 13:39

Because both BWDOW and SJAM2 debuted day-n-date. {nm} Antibody Jul 26, 13:48

V: Why ‘Black Widow’ and ‘Space Jam’ Quickly Sank at the Box Office “There’s clearly a lot of cannibalization going on,” says Handler. Antibody Jul 26, 13:57

but none of them are going to top $200m. exhibitors can't live by opening weekends alone cake boss! Jul 26, 13:19

That's due to the windowing, not people "burnt out from looking at screens". {nm} Antibody Jul 26, 13:21

whatever the cause, the old model doesn't feel sustainable at these numbers if it continues (on either side) cake boss! Jul 26, 13:25

Are Space Jam, Snake Eyes or Jungle Cruise going to even top 100M domestic let alone 200M? Jay_Beezy Jul 26, 14:33

probably not but i was construing it most favorably to them. i think 1995 was the last year where none of the top 10 broke $200m cake boss! Jul 26, 20:03

I didn't write the article. {nm} TheWeekendWarrior Jul 26, 13:34

Here is the article, which again, I didn't write. It's not my opinion, it's Michael Cieply's TheWeekendWarrior Jul 26, 13:38

LOKI is doing better than TFAWS and Wandavision. {nm} Antibody Jul 26, 13:06

Yes, they will have to look at alternative content just b/c of the new windows. Lets wait until 2023 before digging their grave. Moviesnob Jul 26, 13:57

Wait, you want to actually check for a pulse before declaring Cinema dead?! What kind of freak are you!?! :P {nm} DTravel Jul 26, 17:20

Reduce budgets, not everything has to cost $200m. Take a less-is-more approach and stop overwhelming audiences with bloat. {nm} HurricaneKid Jul 26, 14:15

budgets are going to come down, but that it will noticeable to audiences who are used to big budget effects {nm} Moviesnob Jul 26, 14:38

Hence the less-is-more approach. Keep the quality of the effects. Just use less of them. The best special effect is a good script. {nm} HurricaneKid Jul 26, 20:07

Oh, come on... we all know how much better Minari would be if it broke out into an outer space laser fight! {nm} TheWeekendWarrior Jul 26, 20:15

Outer space laser fights are like bacon. Everything is better with them. {nm} DTravel Jul 26, 21:06





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