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Focus Features : "The Northman" actually ended up being a win for us financially
This has been spoken about before, but it actually ended up being a win for us financially. There was a special set of circumstances about the theatrical release, plus PVOD. I know in the press it hasn’t been lauded as a success, but it was ok for us in the end. There are additional ways for us to monetize things, at least for us at Universal. It was one we shared with New Regency, and we weren’t really front and center on production of that. But lessons definitely have been learned from a creative perspective, but I don’t look back and think we could have done anything differently, because there were so many … vikings in the boat.
https://www.hollywoodreporter.com/movies/movie-news/todd-field-tar-cate-blancett-1235206911/
Focus Features : "The Northman" actually ended up being a win for us financially Aug 31, 08:41
almost all films are a win for Focus b/c of Universal international broadcast outputs {nm} Aug 31, 08:54
furthermore, The Northman also did very well on VOD {nm} Aug 31, 09:14
yep but not SVOD which isnt surprising {nm} Aug 31, 10:11
This isn't surprising. They're not the ones who financed it. {nm} Aug 31, 09:01
Deadline stated that Focus financed about 50% of the film's budget Aug 31, 09:13