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House Party & Evil Dead Rise both had legitimately great test screenings, but the dates they gave them don't show a ton of faith in them.
12/9 for House Party is traditionally the second worst release weekend in December. April 21st is typically the worst, to second worst release weekend in April depending on where Easter and the big Marvel movie falls (it won't be the worst in April 2023, Are You There God, the following weekend has that one).
Granted, really both just need a high teens/low 20's opening to be fine and those weekends can produce that, but if they REALLY thought they had giant hits, they would have put HOUSE PARTY on MLK JR weekend and EVIL DEAD RISE in Summer.
Variety: DiscoWB plans to use its new CNN Morning Show to pump DiscoWB Movies, HBO and Sports ala GMA for Disney Brands Sep 20, 14:16
There are WB movies to pump? {nm} Sep 20, 15:41
At least one per fiscal quarter! {nm} Sep 20, 15:43
Pretty sad when HPRTY is your one release for the lucrative Nov Dec holiday season. {nm} Sep 20, 16:06
House Party & Evil Dead Rise both had legitimately great test screenings, but the dates they gave them don't show a ton of faith in them. Sep 20, 16:09
(Whoops ... 13 above here.) {nm} Sep 21, 17:48