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Short version, 9/30 is Disney's fiscal year end and they needed the immediate D+ Hocus Pocus fan subscriber bump to shore up #'s

Posted by: notfabio on Sep 26, 10:07 in response to Peterlee's post sadly, If Disney decided to release it in theaters, it...

Yes, they probably did miss out on at least $60 million theatrical, but they would have gotten half of that and had to pay $20-35 million P&A, vs gotten a sure-thing subscriber bump for the last week of their fiscal year.

'Hocus Pocus 2' early twitter reactions call it Magical, Hilarious, and On Par With Original Peterlee Sep 26, 08:22

sadly, If Disney decided to release it in theaters, it would probably the highest-grossing film in September, and theaters would be happy {nm} Peterlee Sep 26, 08:26

Short version, 9/30 is Disney's fiscal year end and they needed the immediate D+ Hocus Pocus fan subscriber bump to shore up #'s notfabio Sep 26, 10:07

Similarly, Disenchanted is apparently, not very good per early test screenings and their D+ slate is missing Mandalorian for end of year. notfabio Sep 26, 10:16

How many subscribers will sign up or renew exactly on Sep 30? {nm} Antibody Sep 26, 10:22

Moreso the 1-2 weeks leading up to it so they for sure can see it as soon as it's available, and retention {nm} notfabio Sep 26, 10:25

releasing it mid-Sept with a 45 day window to have on Plus for Halloween would have gotten the lion's share of box office it would ever get raccacoonie Sep 26, 11:36

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