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According to The Wrap, PAND3 is tracking in the 35-45M OW range, but should have good legs going forward..
Posted by: gardavou on Jan 27, 07:57
According to The Wrap, PAND3 is tracking in the 35-45M OW range, but should have good legs going forward..
gardavou
Jan 27, 07:57
Historially the most difficult genre to track. Marketplace is wide open for quality animated fare; the "experts" are a bit low, IMO.
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RollingThunder
Jan 27, 08:01
I was always under the impression that if sequel opens lower than 1st one, chances are 3rd one will open even lower than sequel
Oleg Max
Jan 27, 08:12
Part of why KUNG FU PANDA 2 opened less is the decision to open against HANGOVER Part II, something that even Katzenberg has apologized for.
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notfabio
Jan 27, 08:43
Though the January date for this, is more about synchronizing its China release to the US than anything (and avoiding Star Wars)
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notfabio
Jan 27, 09:18
Yeah, I think it is because the target audience is never actually surveyed - just their parents.
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RogerMore
Jan 27, 08:16
(and also, kids grow up and lose interest, and have to be replaced by a new generation that has to be convinced to watch the movie)
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RogerMore
Jan 27, 08:19
Yeah, also a good point there. I kinda forget about that aspect.
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RollingThunder
Jan 27, 08:26
Plus PAND3 just looks pretty mediocre imo from the trailer. Enjoyed the 1st, 2nd was ok, and this just looks like a pass for me.
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shaunwins
Jan 27, 08:54
It seems weak but at the same time better than most of the kids movies released in the past few months. it should have legs.
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leo21
Jan 27, 11:55
Proof of that... Wrap just contradicted themselves and are now talking about a 45M+ OW... loll 50SOB: 15M FINHR: 10M
gardavou
Jan 27, 08:37
Advance sales for “KFP 3” were outpacing both that film and DWA’s last release “Home,” which opened to $52 million last March.
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Antibody
Jan 27, 09:38
